# Airdrops & Quests expansion as growth & marketing tools

The expansion of Airdrops & Quests has fuelled user retention and ecosystem engagement, while also enhancing project discovery through incentivized actions.

| <h3>Growth Metric</h3>                   | <h3>2024 Performance</h3> |
| ---------------------------------------- | ------------------------- |
| DappLaunch applications                  | 1,200+                    |
| New partnerships via Airdrops            | 25+                       |
| Participants in RADAR 3rd Birthday Quest | 878                       |