> For the complete documentation index, see [llms.txt](https://docs.dappradardao.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.dappradardao.com/dappradar-dao-report-2024/key-milestones-achieved-in-2024/airdrops-and-quests-expansion-as-growth-and-marketing-tools.md).

# Airdrops & Quests expansion as growth & marketing tools

The expansion of Airdrops & Quests has fuelled user retention and ecosystem engagement, while also enhancing project discovery through incentivized actions.

| <h3>Growth Metric</h3>                   | <h3>2024 Performance</h3> |
| ---------------------------------------- | ------------------------- |
| DappLaunch applications                  | 1,200+                    |
| New partnerships via Airdrops            | 25+                       |
| Participants in RADAR 3rd Birthday Quest | 878                       |